The World's Pinkest Pink

Yesterday, we talked about Vantablack, and that Anish Kapoor had the exclusive license to use it in his art. The English painter Stuart Semple found that outraging! When he started selling an ultra-fluorescent pink pigment, the "World's Pinkest Pink", he made clear that this paint was to be used by anyone but Anish Kapoor. People who ordered it had to verify that they were not Anish Kapoor, and were not going to share the pigment with him.

Later that year, Anish Kapoor, posted the picture to the right on his Instagram account. Semple said he was sad and disappointed, and that Kapoor should apologize, but didn't seem to have any basis for taking legal action.